B A C A C O ’ S V I S I O N
Bacaco’s goal is to bring the people all over the world good-looking products to bring their personal belonging in. The design is attractive but at the same time casual, so it can be used by any person in any time and situation. The product is handcrafted wallets, bags and cases that helps people protect their precious things.
T H E N A M E
BACACO. This name was created to represent the products the brand provides.
BAGS, CASES and COVERS
The name is playful and it also has a funky sound to it. And it's something different from everything else, but it's also a word that people will remember.
T H E I D E A
For five years I’ve had the same wallet. I cared to much about it to through it away. So I used it until it was possible to tear apart. There was no big suprise that I needed a new wallet. So that’s how I got the idea to make products like wallets, handbags, etc.
I have always liked products with a little bit of leather combined with another fabric. The idea was to make products that people could bring with them to have their personal belonging in. I wanted to have the design simple, but elegant, so it could be used in a everyday life, but also in more important events.
All of the products are hand sewn by me.
T H E P R O D U C T S
Bacaco is a range of handcrafted products. The products are wallets, handbags, covers and cases. They are all sewn by hand
with cotton and leather fabric. They are in natural and simple colors and have a nice flower pattern inside.
B R A N D I N G
The branding is simple, yet urban. Bacaco want to reach young women by having a modern and clean design.
The logo is handwitten to reinforce that the products are handcrafted. The undertitle tells people what the logo stands for. The icon in the middle is two needles that becomes a sissor. This reprensent the creation of the products. And it combines the logo and the under title.
C A M P A I G N
By purchasing any of the Bacaco products you are supporting The Skin Cancer Foundation of Australia. Protect your stuff, protect your skin! In addition to business, we also had to connect it to a campaign. Since my products will be sold in australia (where there is an ozone hole, so the sun is much stronger that other places) I choose to collaborate with the Skin & Cancer Foundation. 30 % of the income will go to the case. I also had one product made for the campaign, Bacaco Sunscreens with 30 SPF and 50 SPF.